Lampranthus is a genus of succulent plants in the family Aizoaceae, indigenous to southern Africa.

These plants are mainly found in arid areas, such as the Fynbos habitats.

They have long, smooth, elongated, succulent leaves. These can be triangular or cylindrical, and like all plants in its family, appear in opposite pairs on the shrubs' branches

This plant has unusually large, bright flowers, of a range of colours (sometimes even bi-coloured), that usually appear in summer, and frequently cover the plants entirely.

All Lampranthus species flower between June and August with flower colours including red, orange, peach, yellow and light pink through to magenta and purple. They are pollinated by many insects, such as bees, wasps and beetles.